Opinion 0 comments on The Psychology of Perception: Perception of Value When It Comes To Food

The Psychology of Perception: Perception of Value When It Comes To Food

Most of the people I know enjoy food more when it’s expensive. But see, life is all about perception. We perceive things and come up with our own truth. This infographic was sent to me a while ago and I thought it would be interesting to share.

ItĀ explores the psychology behind our perceptions when it comes to food. For example, you’ll seeĀ how lobster went from a prison food to one of the most luxurious and expensive dishes we can now order. You’ll also get an insight into marketing tricks such as how including ‘ancient grains’ can increase the price consumers are willing to pay, and how we gain more pleasure from wine we’re told is more expensive.

Value is in the eye of the beholder. But what influences the beholder in their perceptions? This infographic looks at the psychology behind our perceptions, noting trends, marketing practices and differing generational attitudes.

Since price positively influences perceptions of quality, and inversely influences perceptions of value, how do sellers of mundane products use history, story, exclusivity, and implied scarcity to change our appetites?


perception | breadonbutter

Source:Ā http://www.vouchercloud.com/resources/perception-of-value-infographic?m=0

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Fun Things From Around 1 comment on 7 Superfoods To Help You Live Longer

7 Superfoods To Help You Live Longer

Nowadays, people are increasingly going back to basics. They look for organic food, for handmade products or for herbal remedies. I, for one, strongly believe in looking for vitamins in the things nature has to offer us. I found this infographic showing the benefits of 7 superfoods that could help us live a healthier, longer life: Kale, Acai Berries, Coconut oil, Chia seeds, Lentils and Beans, Blueberries, and Maca; each having different benefits and objectives. Take a look!

7 superfoods that help you live longer

Fun Things From Around 0 comments on All About Chocolate

All About Chocolate

Today it’s weird, today I smell chocolate. Everywhere I go, either someone’s buying a chocolate bar while I fervently stick to my bottle of water, or someone is making a hot chocolate with a lovelyĀ proliferatingĀ smell. What is it with chocolate that makes us giddy? And how did this magical little bar come to be?

Take a look at this week’s infographic and learn more about the making of our little beloved snacks. But before you scroll down,Ā here are 4 exquisite chocolate and food pairings that should be tried asap.

– With cheese: Goats cheese + Hazelnuts + Berries + Dark Chocolate

– As a dessert: Peanuts + Chilies + Milk Chocolate

– As a savory dish: Baguette + Parmesan + Dark Chocolate

– With wine: Red Cabernet Sauvignon + Lindt Fleur de Sel

What’s your favorite chocolate bar?